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Intelective Communications has created and managed search engine marketing campaigns for clients for over seven years. Our comprehensive Pro Rank Latent Semantic Indexing(tm) methodology involves analyzing your web site’s content, HTML code, site architecture, link popularity and competitor’s online marketing activities and then modifying content so that it will drive keyword rankings via such top tier search engines as Google, MSN, Yahoo and others. We deploy industry standard proprietary search engine ranking processes that are ethical, comprehensive and that drive highly quality targeted traffic. We continually analyze the evolving search algorithms utilized by the major search engines to stay abreast of these industry standards on your behalf – effective SEO optimization is always a moving target. Pricing is based partially on the degree of difficulty we face, size of your web site, competitive dynamics and how sophisticated a campaign we need to create to drive qualified traffic to your site. We are more concerned about working with good clients than maximizing revenue on the front end; so, we are always open to spreading out payment terms over a longer period of time if need be. This overview section below will give you only a very brief snapshot of our core SEO services. Each of our search engine campaigns is built around the unique attributes of your business model and every campaign is to a certain extent a one of a kind specialized marketing process - all SEO campaigns encompass sophisticated research, planning and clearly defined tactical milestones. Please use our contact form or call us so that we can schedule a needs analysis interview with you and then we will do our initial research and provide a detailed formal proposal that maps out timelines, costs and expectations. Pro Rank Latent Semantic Indexing Technology™ Search Engine Optimization Services What is Latent Semantic Indexing or LSI? LSI is basically a sophisticated SEO methodology that is used to define and build relationship between certain keywords in a paragraph or location within a web site for “search engine ranking;” i.e. the methodology search engines use to locate and list a web site in their database. How does our LSI technology help to drive search engine rankings? Keyword relevancy, coupled with correlated content helps to build the overall topical theme and sub-theme structure of a web site, which is what search engines are looking for as they assess the importance of a web site and/or how to list it in their search results database. Why is topical theme development so important for effective search engine rankings? Search engines utilize sophisticated mathematical formulas called algorithms to understand what information or theme is contained in a web site. We develop topical themes for your web site by integrating keywords within the text of your web site to build primary and secondary themes, which in turn help us to drive significant amounts of keyword rankings that are correlated with your web site’s primary and secondary themes. Outline of our Pro Rank LSI SEO Services Each of our SEO marketing campaigns is custom built for the unique attributes of your business and needs to address your marketing budget, competitiveness of your market niche, existing search engine rankings of your web site and overall ROI goals/objectives for the SEO campaign; i.e. ecommerce revenue, lead generation, newsletter sign ups, white paper downloads, etc. These bullet points below are only an outline of our terms of services – we will develop a customized proposal for you that will provide you with a detailed overview of our costs, timelines and processes, ensuring you have a good sense of all deliverables and objectives.
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